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1. #AUTOMATTIC OWNER WORDPRESS PODCAST POCKET CASTS FOR FREE#
2. #AUTOMATTIC OWNER WORDPRESS PODCAST POCKET CASTS SOFTWARE#

WordPress should build tools to help with managing a podcast’s RSS feed, tagging episodes, transcribing episodes, and even scanning both the content on the WordPress site and any sites linked on an episode’s correlated “blog post” to better identify context of an episode. Most every podcast has an associated website of some kind. Use the service to force other podcast players to adhere to the use of web protocols. Automattic should aim to make that service so good and Pocket Cast’s discoverabilty and curation UX so delightful as a result that other podcast players seek to use the service as well. WordPress, a platform that already runs 40% of all webpages in the world, should leverage its power to build a discoverability and curation service for Pocket Casts to consume to help people interested in a given subject find new, relevant podcasts. It’s a problem that’s basically the inverse of the one web pages had. It’s the finding of podcasts that’s hard. Podcasting has dozens if not hundreds of “Readers.” It’s easy to subscribe to any podcast about which you already know. If what Pocket Casts offers for curation and discoverability is in the upper echelons of the podcast world, then the podcast world is in a dire state. It’s odd b/c I’m a very frequent user of Pocket Casts, and I was under the impression that Pocket Casts makes absolutely no effort toward curation and discoverability. I found it odd that every piece I read about Pocket Casts last week mentioned that it was a well-liked app partly due to its discoverability and curation features. What made people love Google Reader was the ability to “subscribe” to those resources they found useful in case the same site published more they found interesting.

Further helping the web’s popularity explode was the ability to search for something that interested a user and usually discover at least one resource relevant to their interest (Discovery). What helped the Web grow so massively was the users’ ability to follow links from sites that already interested them to discover other sites relevant to their interests (Curation). It got me thinking about what I’d recommend to Matt Mullenweg, CEO of Automattic, if I were running the Pocket Casts product strategy.

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#AUTOMATTIC OWNER WORDPRESS PODCAST POCKET CASTS SOFTWARE#

Journalists, Please NoteĪutomattic owns and operates, which is a hosted version of the open source WordPress software with added features for security, speed and support. Status: Privately held and independent, in later-stage growth phase. Key Investors: Tiger Global Management, Salesforce Ventures, Insight Venture Partners, ICONIQ Capital, True Ventures, Wellington Management, BlackRock, Alta Park Capital, Schonfeld, New York Times Company. Staff locations: 96 countries, speaking 123 languages A fully distributed company, Automattic has more than 1,981 employees working from 96 countries.

#AUTOMATTIC OWNER WORDPRESS PODCAST POCKET CASTS FOR FREE#

With, you can create beautiful websites and blogs for free and enhance those sites with our premium services. Our family includes, Tumblr, Jetpack, WooCommerce, WordPress VIP, Simplenote, Longreads, Day One, Pocket Casts, and more. Automattic wants to make the web a better place.